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From Dr. Scott Sampson's Understanding Services Businesses Book

Unit 6: Identifying Strategic Threats

In the last unit, we considered potential strategic opportunities for service firms. This unit continues by looking at sources of potential strategic threats that are drawn from the Unified Services Theory. One good thing about the many strategic threats to service firms is that if they are overcome by effective management, the threats can be turned into great opportunities that cannot easily be replicated. This is to say that while establishing and implementing an effective services strategy can be very difficult, those who effectively meet the challenge will have extraordinary opportunity to contribute.

Service Business Principles



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