In October 2018 attended the Digital Book World conference in Nashville. The general theme of the conference was how to produce and distribute books in digital forms in better ways. An implied sub-theme of the conference is how anyone can make any money in book authoring and publishing in a world where anyone can write books and distribute them over the internet for next to nothing. (The cost to distribute is next to nothing, but the price to customers may also be next to nothing.) There are many entrepreneurial innovations coming out to make the reading process richer. Audio books … Continue reading
Dr. Sampson will be presenting a workshop titled: Teaching Service Design in an OM/SCM Course: The best two sessions of the semester! The session will be on Monday 24 November 2014 from 8:30 to 10:00am in room 7 (First Floor of the Tampa Convention Center). Do you teach an Operations Management or a Supply Chain Management course? This session will show you how you can use a case – Malawi’s Pizza Catering – to teach service design in an engaging and systematic way. Here is the workshop description: Students love topics that they feel are relevant and are confident they can … Continue reading
I have read the book This is Service Design Thinking. It is an interesting book with many great ideas. The one thing it is lacking is PCN Analysis. Click here to see the book’s trailer.
Dr. Sampson will be presenting a session titled “Teaching Service Innovation using PCN Analysis” at the November 2013 Decision Sciences Institute Annual Meeting in Baltimore. The session will be Saturday, November 16th, from 8:30-10:00am. During the session he will introduce his new (and exciting) service design and innovation case: Malawi’s Pizza Catering. He will also bring some copies of his book, Essentials of Service Design, to distribute at the session (he asks for $10 to help cover production costs). Here is an description of the session… It is relatively easy to teach new product development (NPD), which is an exacting … Continue reading